Chase Distillery

The history of the Chase distillery coincides with that of a man, William Chase, and his extraordinary adventure. William was a potato farmer from Herefordshire and one day, after twenty years of working in the fields, he picks up a potato and realizes that he can do something great.

From William Chase's intuition, first Tyrrels crisps were born, which became famous throughout the world, then Chase vodka. During a trip to America to promote Tyrrels, William visits a small potato distillery and is fascinated by it. When he returned to his farm in Herefordshire he bought a traditional still and then a rectification column and began his first distillation experiments. It was 2004: it will take four years of attempts and trials for the first vodka to be released on the market.

William's idea was not easy to realize and required patience and sacrifices: it was about producing a potato vodka of the best quality without resorting to excessive filtration which would deprive it of its primary characteristics. In June 2008 the first vodka went on the market and immediately became the object of great praise, prizes and recognition. The secret of Chase vodka was revealed by William, recounting the precise moment in which the definitive version of his vodka was born: “16 tons of potatoes made only 1000 liters of alcohol. After 40 hours of work it was discouraging, but it was proof of the great quality achieved."

Today, from his potato vodka, William Chase also produces gin, through the infusion of refined and quality botanicals. They are spirits that embody William's passion for excellence and craftsmanship but, above all, the energy of the earth and one of its great fruits: the potato.